Bumble

You would never be caught dead applying for a mysterious tropical dating show. But… it couldn’t hurt to check it out.. right? Wrong! Save yourself the hassle and download Bumble before things get messy.

Project goal: increase Bumble downloads by 20% in 6 months

Bailey Polsin - Producer

Bryn Donovan - Copywriter

Natalie Aue & Samara Link - Art Directors

Press for Full Campaign

Casting Call

Using Adobe Illustrator, I created this fake casting call. The graphic would advertise the fictitious

"Last Resort" dating show, but link to a Bumble advertisement. Ideally this image would be posted through advertisements on Instagram, Twitter, or other social media sites.